Business Unit News
Wall Street Journal Remains Number One Newspaper in U.S.
Total Paid Circulation Rises; Circulation Revenue Increases 3.6% Year-Over-Year
NEW YORK, April 26, 2010 – The Wall
Street Journal remains the number one newspaper in the
U.S., according to the latest figures released today from the
Audit Bureau of Circulation (ABC). The Journal leads
all daily newspapers in total paid circulation, rising 0.5% to
2,092,523 (March 2010) from 2,082,189 (March 2009), as filed
with ABC, subject to audit. As a result of increased
subscription rates, circulation revenue also saw a 3.6%
year-over-year increase. This impressive growth builds on the
previous 10% year-over-year increase in circulation revenue as
reported in September 2009, the last ABC reporting period.
News of the Journal's ranking and continued growth was
announced alongside the launch of Greater New York, the
Journal's new daily, stand-alone section dedicated to
coverage of the New York City metropolitan area, available
beginning today. New York City is the Journal's single
largest market in circulation.
"Readers turn to the Journal for the news that matters
most. We are fortunate that during a time of retrenchment across
the media industry, we are able to grow the Journal
franchise with a new section devoted to New York," said Todd
Larsen, president of Dow Jones & Company. "The ABC figures
complement the strength we've seen in our print advertising
revenue with a 25% increase year-over-year for the first quarter
ending in March 2010."
The continued growth of the Journal franchise is buoyed
by the ongoing investments across print and digital properties.
Some of these investments include the launch of two live, daily
online news broadcasts – News Hub and Digits; a Wall Street
Journal app for iPad; a new mobile subscription offering;
redesigned editions and expanded content for The Wall Street
Journal in Europe and Asia; added global online editions,
including a Japanese-language Web site and a new home page and
mobile application in India and increased frequency and
circulation for WSJ. magazine.
Greater New York will also have an online presence (WSJ.com/NY),
including online-only content and features, with content
available on the Journal's iPhone and iPad
applications.
About The Wall Street Journal
Founded in 1889, The Wall Street Journal is the world's
leading business publication. Boasting more than two million
subscribers, the Journal is the largest newspaper by
total paid circulation and has the largest individually paid
circulation of any U.S. newspaper. The Wall Street Journal
franchise, with a global audience of 3.8 million, also comprises
The Wall Street Journal Asia, The Wall Street Journal Europe and
The Wall Street Journal Online at WSJ.com, the leading provider
of business and financial news and analysis on the Web with more
than one million subscribers and 26 million users per month.
WSJ.com is the flagship site of The Wall Street Journal Digital
Network, which also includes MarketWatch.com, Barrons.com and
AllThingsD.com. The Wall Street Journal Radio Network services
news and information to more than 375 radio stations in the U.S.
The Journal holds 33 Pulitzer Prizes for outstanding
journalism, and, in 2009, was ranked No. 1 in BtoB's Media Power
50 for the 10th consecutive year.
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Contact:
Emily J. Edmonds
(212) 416-2635
emily.Edmonds@dowjones.com